LOOKING AT A FEW MEDIA TRENDS IN THE DIGITAL AGE

Looking at a few media trends in the digital age

Looking at a few media trends in the digital age

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Below is an intro to some existing trends and habits in tv and content viewing.

In the existing digital age, mobile phones have come to be one of the most prevalent devices that individuals are using to watch videos and gain access to media. These days, many check here social media networks are providing endless feeds of brief, successive videos, that are growing in popularity among smartphone users. In fact, statistics show that that worldwide, mobile content viewing is on the rise, showing that short form media is one of the fastest growing media trends right now. These platforms permit users to see a variety of selected content and interact quickly, making these videos much more appealing and addictive than standard media. Short form videos are also being used more frequently for news and instructional purposes, not just for home entertainment. Subsequently, this pattern is changing the way individuals are proactively seeking for and expecting to get information, in a much faster, shorter and more accessible format.

In the last few years, with the growth of digital media, the way in which people consume media has evolved significantly. For many years, standard television was the primary source of family entertainment for most people. However, since the advancement of streaming platforms, many audiences are turning away from scheduled tv, particularly among younger individuals. Instead, global media content analysis shows that more individuals are purchasing subscriptions to streaming services, which strongly evidences the transformation in audience consumption practices. These services are popular for allowing individuals to view the shows and movies they want, whenever they feel like it. Those involved in the media market, such as the founder of the fund that has stakes in Sky and the CEO of the company that owns RTL group, for example, would acknowledge the appeal of streaming services as a prominent media consumption habit among audiences today. These changes demonstrate the move towards user-controlled viewing interests in the market.

With consistent shifts and advancements in the digital landscape, what are the current trends in media? Well, along with the increase of internet streaming platforms and short form video content, the method by which people are getting their news reports is also shifting. Individuals are increasingly turning towards online news sources, rather than watching TV, to find out about the latest worldly affairs. However, simultaneously, due to a continuous circulation of knowledge, people are becoming overwhelmed by substantial amounts of content. In response to this, news agencies are re-engaging viewers by making short form content that is more clear and easier to follow. Nowadays it is common to find news channels that have sizeable followings on social media sites. This pattern can be verified by the CEO of the fund that owns Euronews, for example. Using this technique has been essential for providing individuals with trusted and verified news sources, in a style they can easily follow.

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